What explanation could there possibly be for this? This girl is that happy that an American company is sponsoring Idol? Had she heard about a possible deal with Fiat? “We fought those rats in WWII! It was bad enough that Pia’s name ended in a vowel!” At least the dude in the upper right corner has the common decency to sniff at this.
I would pay an embarrassing amount of money to learn the reasoning behind this sign. Maybe then I’d be able to sleep at night.